Single Truck Success™ began as a live, full-day seminar for owner/operators and was later released as a 6-CD audio program with a 60-page workbook (PDF).
It’s packed with practical, realistic steps for designing a business that can reliably take home $100,000 per year and beyond — without relying on discounts, desperation marketing, or price shoppers.
Presented by Steve Marsh (past Carpet & Fabricare Institute Director, IICRC Master Cleaner, Sr. Carpet Inspector, and long-time industry instructor), this program helped set a standard for what a profitable owner/operator business can look like.
What was included?
- Developing a crystal clear vision for your business
- Pinpointing the correct target clientele
- Finding out what your clients really want
- Knowing your “Magic Numbers”
- Creating the right image
- Providing the "Experience"
- Knowing how to keep your clients
- Networking profitably
- Creating an ongoing supply of referrals
- And much more!
Availability
The original audio CD program is not currently offered for purchase here. It may be available through The Carpet and FabriCare Institute (CFI) Organization and it may return here in the future in an updated format with modern guidance.
Owner Operators First carries forward the owner/operator marketing principles — and applies them to internet marketing, status positioning, and long-term advantage today.
If you have a question, or need help finding the right next step for your business, give us a call.